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How to Defend and Protect Your Brand Reputation Online

Hear Jay Jaffe at Jaffe PR discuss how to look after your online reputation and why it is important to do so. As the saying goes, your good name is everything. Every individual, and brand, needs to know what their online reputation is and how to protect it. When your online reputation is in disrepair, whether because of bad behavior on your, or your brand’s, part, or because of intentional attacks by competitors or someone with a grudge, you sometimes have legal recourse. But you always have tactics you can undertake online to protect your reputation.

Law Firm Marketing and Web 2.0

Jay M. Jaffe, President and CEO of Jaffe Associates, talks to lawyers about trends in legal marketing and the unvarnished views on the roadblocks and opportunities.  Originally aired by Wired GC on August 15, 2008.

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Are You Talking to the Press? Making the Case for Law Firm Public Relations

Jay M. Jaffe, President and CEO of Jaffe Associates, talks to lawyers about how to properly and effectively promote themselves. Originally aired by Celesq on June 10, 2008.

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