With the advent of smart phones, tablets and readily accessible wi-fi, a greater number of Americans are spending more time online. Much of that time is devoted to social media. That raises the question of why some law firm marketing strategies don't include social media tools to spread the word about their firms. ... Read more
Making your firm stand out in a congested Web is an ongoing challenge. What differentiates your attorneys from all the others at firms competing for the same attention? And how do you best share that information? Potential clients can gain a lot by reading a bio and a list of professional accomplishments, but that alone may not be enough to get them to make contact. Enter video. ... Read more
